Verizon agreed to pay $2.25B over 5 years to expand its ability to live stream NFL games beyond Verizon mobile phones.What games can Verizon live stream?1) In-market2) National (non-prime time)3)…
Password sharing is becoming a big problem for pay-TV providers. 1 Spectrum username had 30K simultaneous streams! ESPN asked a group of 50 millennial sports fans if they shared passwords.…
82% of survey respondents would prefer to only pay for cable channels that they watch.Other key findings:1) $31 is the ideal monthly amount2) 22 is the ideal number of channels3)…
It looks like more than just Granny Screens is tuning into Hallmark Channels annual Countdown to Christmas!Last month the network was the most watched on cable for females in both…
T-Mobile announced that they are buying pay-TV provider Layer3. This is another example (see recent Verizon news) of a wireless carrier setting the stage to offer broadband internet through 5G…
Disney has acquired a large piece of 21st Century Fox for $62B. The deal combines 2 of Hollywood’s 6 major film studios under one roof. Verizon and Comcast were also…
Big changes are coming to the Google Preferred ad program.What is Google Preferred? This is a YouTube program that provides advertisers with the opportunity to buy advertising on the most…
Verizon has agreed to pay ≈ $400M per year for the rights to1,100 regular season games through NBA “League Pass”.The deal will also include:1) Content creation2) Virtual reality3) Augmented reality
Comcast is using the Olympics as an opportunity to furtherintegrate digital and linear video content together. 2,400 hours of content will be broadcast during the Olympics on either linear TV…
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