State of the Screens

Four big questions re: Roku: 1) How many accounts does Roku have? 2) How does Roku make money? 3) How much money does Roku make from each subscriber? 4) How much time do Roku…

Five big questions re: Disney streaming: 1) How many streaming subscribers does Disney have? 2) How much money do they currently make from each streaming subscriber? 3) When is Disney+…

Two big questions re: Meta: 1) How much advertising revenue did Meta generate last quarter? 2) How much is Meta investing in the metaverse? Big question #1: How much advertising revenue…

Seven big questions re: YouTube: 1) How does the volume of content on YouTube compare to other streaming services? 2) Does this mean YouTube does not have content costs? 3)…

4 big questions re: how we watch video: 1) Did the arrival of football season decrease streaming’s share of total TV? 2) Which streaming services account for the highest share of total…

Seven big questions re: Netflix ad business: 1) When is Netflix launching its ad-supported offering? 2) How much will Netflix charge for the ad-supported offering? 3) How many streaming subscribers does Netflix…

Six big questions re: streaming ad prices: 1) What does an hour of total TV time look like? 2) What share of total TV ad impressions does streaming account for? 3) When will…

Five big questions re: NFL ad prices: 1) How many ads run during an NFL game? 2) How many ads will the average NFL fan see in a year? 3)…

Seven big questions re: TikTok vs. YouTube Shorts: 1) What are YouTube Shorts? 2) How does YouTube Shorts compare to TikTok? 3) Why does any of this matter? 4) Which…

Four big questions re: how we watch video: 1) What share of our leisure time is spent watching TV? 2) Is streaming growing as a share of total TV time? 3) What content…