The signal room.
Case studies, reports, and announcements from the CSM team.

Case Studies Agency Uses Measurement to Shift Voter SentimentCase Studies
Case Studies Agency Uses Measurement to Shift Voter Sentiment

2026 Cycle: Video Consumption & Reach ReportWhite Papers & Reports
2026 Cycle: Video Consumption & Reach Report

Agency Uses Tiered Audience Strategy In State Public Affairs CampaignCase Studies
Agency Uses Tiered Audience Strategy In State Public Affairs Campaign

2026 Cycle: Political Video Spend ProjectionsWhite Papers & Reports
2026 Cycle: Political Video Spend Projections

Cross Screen Media Partners with Battleground Data to Deliver Top-Tier Political and Advocacy Audiences at No Upfront CostPress
Cross Screen Media Partners with Battleground Data to Deliver Top-Tier Political and Advocacy Audiences at No Upfront Cost

Public Affairs Campaign Breaks Through DC Noise with Hyper Audience TargetingCase Studies
Public Affairs Campaign Breaks Through DC Noise with Hyper Audience Targeting

Magnite’s ClearLine Equips Cross Screen Media with the Tools to Maximize Voter ReachPress
Magnite’s ClearLine Equips Cross Screen Media with the Tools to Maximize Voter Reach



2024 Presidential Competitive TV ReportWhite Papers & Reports
2024 Presidential Competitive TV Report

Cross Screen Media Partners with LiveRamp to Enhance Video Ad Targeting and Measurement for Local AgenciesPress
Cross Screen Media Partners with LiveRamp to Enhance Video Ad Targeting and Measurement for Local Agencies

Agency Maximizes Presidential Primary Reach in Highly Inefficient TV MarketsCase Studies
Agency Maximizes Presidential Primary Reach in Highly Inefficient TV Markets

New York Times: No Trump, Not Much Biden: The Ad Wars in 3 Governor’s RacesPress
New York Times: No Trump, Not Much Biden: The Ad Wars in 3 Governor’s Races

Cross Screen Media and AdImpact Partner to Enhance Local Cross-Screen MeasurementPress
Cross Screen Media and AdImpact Partner to Enhance Local Cross-Screen Measurement

9 Billion Reasons to Care About Political Video AdsWhite Papers & Reports
9 Billion Reasons to Care About Political Video Ads

Yahoo and Cross Screen Media Partner to Enable Greater Political Campaign InsightsPress
Yahoo and Cross Screen Media Partner to Enable Greater Political Campaign Insights

Cross Screen Media Launches Deduplicated Cross-Platform Video Ad Measurement SolutionPress
Cross Screen Media Launches Deduplicated Cross-Platform Video Ad Measurement Solution

2022 Political Video Advertising ProjectionsWhite Papers & Reports
2022 Political Video Advertising Projections

What Will Political Video Ad Spend Look Like in 2020?White Papers & Reports