White Papers & Reports Archives - Cross Screen Media

Political video advertising is set to top $11.2B over the course of the 2026 election…

Video advertising is set to dominate yet again. Despite the absence of a presidential race,…

In 2014, nearly all TV viewing happened on linear channels. Fast forward to today, and…

Between September 1st and election day, both parties combined for just over $848M in Linear…

Between September 1st and election day, both parties combined for just over $856M in Linear…

This report unveils findings and offers insights on new data-driven innovations and smart buying strategies…

David ErinleNovember 23, 2022

Years of massive increases in political expenditures show no sign of abating in 2021-2022. The…

Dan SchreffNovember 11, 2021

What levels of spend should you be expecting across screens, and what are the implications…

White Papers & Reports