Industry Pulse Report 2023

Overview

We reached out to more than 400 agencies, brands and media sellers in the video ad industry and compiled their insights and strategies for the year ahead. In this report, you can learn how they plan on allocating budgets across channels and what capabilities they prioritize during media planning, activation and measurement.

Industry Pulse is designed to help both buyers and sellers compare their assumptions to their peers, including:

Check out the report highlights in our latest infographic!