Streaming Is Way Up For NFL This SeasonOctober 17, 2018 2:49 pm Leave your thoughts
Did you know? The NFL is the largest single entertainment property is the U.S. w/ $14B in revenue and recently set a goal of$25B for annual revenue by 2027!
Bad news: TV ratings were down 17% over the past two seasons.
NFL ratings are expected to decline further, but still dominate TV overall.
Share of top 100 TV shows for NFL:
$4.2b was spent on advertising during NFL games last year despite the lowest ratings of the decade.
Quick Math (2016 vs. 2010):
1) Average viewership: ↓ 7%
2) Ad spend: ↑ 91%
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