Nielsen Total Audience Report Q1 2017
May 9, 2018 3:25 pm Leave your thoughtsNielsen released the data for Q1 with a specific focus on how each generation consumes media.
Time spent by platform in Q1 (2016 vs. 2017):
1) Live TV — 4h 21m (↓ 5%)
2) Mobile — 2h 19m (↑ 40%)
