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State of the Screens

The big media moguls are selling out. Who wants to replace them?

By February 16, 2018No Comments

Disney and Fox were in negotiations that would have sent all of Fox’s library of TV shows and movies to Disney.

This would have left Fox with the following:
1)
News networks
2) Sports networks
3) Local broadcast networks

Disney needs content for its upcoming battle with Netflix.

Something fun! ‘The Simpsons’ Predicted Disney Would Buy 21st Century Fox Back in 1998

More on this topic:
1) Cord-cutting Is Leading Disney, Fox and Others to Take Drastic Measures

2) A Fox and Disney deal makes all kinds of sense

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.