Streaming pay-TV subscribers by year according to UBS:
3) 2022–24M (25% of all pay-TV)
Streaming pay-TV subscribers w/ traditional pay-TV subscription:
1) 820M connected TV devices
2) 120M TV homes in the U.S.
3) 6.9 connected video devices per home
Flashback #2: Ad-Supported OTT Isn’t A Fad, It’s TheFuture
More consumers watch their favorite shows through an online source than through a broadcast/cable source.
1.9B users watch 180M hours of video content every day on YouTube!