Speaking of the future of movies: Major theatre owners and Netflix have not yet reached terms on an exclusive release window for Martin Scorsese’s upcoming film ‘The Irishman.’
Release dates for The Irishman:
1) Theatres – November 1st
2) Streaming – November 27th
What theatre owners want: A significant amount of time (90 days, etc.) where films are only available in theatres.
What Netflix wants: Major film releases on its platform that will drive subscription retention/growth.
What consumers want: Better choices at a lower cost 🙂
Interesting: 95% of movies stop earning their keep at the 42-day mark.
Cost comparison:
1) One pair of movie tickets – $18
2) One month of Netflix – $13
The exclusive window for theatre owners w/ recent Netflix films (days):
1) The Irishman – 26
2) Rona – 21
3) Birdbox – 7
Upcoming movie releases from Netflix w/ estimated cost:
1) Red Notice – $200M
2) 6 Undergrounds – $170M
3) The Irishman – $150M
More #1: Netflix will release 10 fall films in theaters, well ahead of their streaming debuts
More #2: Netflix Under Pressure: Can a Hollywood Disruptor Avoid Getting Disrupted?