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State of the Screens

Huge Congrats to the Team at Innovid!!!

By December 9, 2021February 3rd, 2022No Comments

Big news: Innovid became the latest convergent-TV success story by going public.

Why this matters: This space is red hot. Expect the cash register at Luma Partners to continue ringing!

Other recent convergent-TV exits include:

1) 4C → Mediaocean
2) Alphonso → LG
3) Beeswax → Freewheel
4) Data Plus Math → Liveramp
5) Flashtalking → Mediaocean
6) Samba TV → Public
7) → Blackstone
8) Tru Optik → TransUnion

Flashback: Innovid CTO Tal Chalozin On The New Normal of Digital Media

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.