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State of the Screens

Has Netflix’s Ted Sarandos Rescued (or Ruined) Hollywood?

By May 17, 2018No Comments

A wild week of news:
1) August 7th 
— Netflix announces the purchase of Millarworld, a comic-book empire with buzzy titles like “Jupiter’s Legacy” and “Huck.”
2) August 8th — Disney announces streaming service and intention to remove content from Netflix
3) August 8th — David Letterman announces plans to produce a 6-episode series for Netflix
4) August 9th — The Coen brothers announce plans to produce a western anthology for Netflix
5) August 13th — News breaks that Shonda Rhimes is leaving ABC (Disney) for Netflix

Shonda Rhimes has produced several hits including:
1)
Scandal
2) Grey’s Anatomy

Revenue from Rhimes shows has generated an estimated $2b in revenue from advertising, rerun sales and international licensing.

Netflix plans to spend $7b on content next year.

More on this topic. Without Disney, Netflix Needs to Produce More Movies of Its Own

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.