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State of the Screens

‘Fortnite’ Had 10 Million Concurrent Players In The Marshmello Concert Event

By February 14, 2019No Comments
Marshmello held a virtual concert in Fortnite that drew 10M concurrent users and has since garnered 23M views on YouTube.

The previous record for concurrent users on Fornite was 8.3M.

Who is Marshmello? Marshmello is an American born electronic music producer. You have probably heard several of his songs including Happier which is a recent collaboration with Bastille.

Video: Marshmello Holds First Ever Fortnite Concert Live at Pleasant Park

WTF is going on??? Don’t worry. Matthew Ball clears all of this up with his latest deep dive on the metaverse.

WTF is the metaverse??? Wikipedia defines the metaverse as a collective virtual shared space, created by the convergence of virtually enhanced physical reality and physically persistent virtual space, including the sum of all virtual worlds, augmented reality, and the internet.

Ok, now you may be totally freaked out

Flashback: Fortnite tops SuperData’s 2018 chart with $2.4 billion digital revenue

Top 5 free-to-play games by revenue:
1)
Fortnite (Epic Games) — $2.4B
2)
Dungeon Fighter Online (Nexon) — $1.5B
3)
League of Legends (Riot Games/Tencent) — $1.4B
4)
Pokemon GO (Niantic) — $1.3B
5)
Crossfire (Neowiz Games) — $1.3B

More #1: EA’s ‘Apex Legends’ tops ‘Fortnite’ record with 25 million signups in a week

More #2: Americans Spent More Than $43 Billion on Video Games in 2018

More #3: Sources Say Apple Planning Subscription Gaming Service

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.

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