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State of the Screens

E.W. Scripps Buys Katz Networks in $302M Deal

By May 10, 2018No Comments

This deal adds to recent acquisitions by E.W. Scripps including:
1) Midroll — Podcasting (2015)
2) Stitcher — Podcasting (2016)
3) Newsy — OTT Network (2013)

Quote from Adam Symson — COO (and future CEO) @ E.W. Scripps.
“We are equally enthusiastic for pay television or cable, digital and over-the-air television,” he said. “We’ve gone from a period of time when consumers watched television on distinct platforms… to consumers being ambivalent in how they get to the screen. What they want is a more unified experience.”

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.