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State of the Screens

Cheddar Raises $22 Million, Plans to Launch General News Network and Expand Globally

By March 26, 2018No Comments
Cheddar announced a $22M funding round (Series D) that values the company at ≈ $160M.

Big increase: They were valued at $85M last year!

What is Cheddar? Cheddar is a “Post-Cable Network” that broadcasts live from the New York Stock Exchange. They are primarily distributed outside of the cable bundle (over-the-top) but have recently struck interesting distribution deals.

Flashback: Cheddar, The “Post-Cable Network,” Is Coming To Cable TV

New network: The new funding will be used to launch a second network called Cheddar Big News.

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.