Overview
The COVID-19 pandemic has led to severe declines in provider revenue, and healthcare marketers are simultaneously facing tighter budgets and heightened pressure to increase volume. The rapidly expanding landscape of video advertising offers a prime opportunity for marketers to address these challenges, but only if utilized to efficiently reach the right audience. To better understand opportunities for growth in healthcare advertising, we asked marketers about their current and future media plans.
Learn how Healthcare Marketers are tackling their current and future media plans.
