ViacomCBS streaming revenue (% of total):
1) Advertising – $531M (49%)
2) Subscription – $548M (51%)
3) Total – $1.1B
ViacomCBS streaming ad revenue (YoY growth):
1) 2020-Q3 – $360M
2) 2021-Q3 – $531M (↑ 48%)
ViacomCBS streaming subscription revenue (YoY growth):
1) 2020-Q3 – $306M
2) 2021-Q3 – $548M (↑ 79%)
ViacomCBS streaming subscribers (includes Paramount+ and Showtime OTT):
1) 2020-Q4 – 30M
2) 2021-Q1 – 36M
3) 2021-Q2 – 42M
4) 2021-Q3 – 47M
Pluto TV global monthly active users:
1) 2020-Q4 – 43M
2) 2021-Q1 – 50M
3) 2021-Q2 – 52M
4) 2021-Q3 – 54M
Video: ViacomCBS Q3 Reaction: OK Today, but What About Long Term?
ViacomCBS streaming content spend:
1) 2020 – $1B
2) 2024P – $5B+
Paramount+ users by generation according to YouGov:
1) Gen Z – 26%
2) Gen X – 21%
3) Millennials – 19%
4) Silent Generation – 19%
5) Baby Boomers – 14%
More #1: Despite Risks, ViacomCBS’ Streaming Push Is Convincing Wall Street So Far
More #2: ‘South Park’ Creators Elaborate on Paramount+ Movies Plan, Reveal New Details
More #3: Kelly Day On Putting Paramount Plus, Pluto Across The Planet
