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State of the Screens

Skinny Bundles Boom: Charter, CenturyLink Latest to Target Cord Cutters With Streaming Services

By May 7, 2018No Comments

Two more armies join the streaming wars:
1) Hulu Live — $40
2) DirecTV Now — $35
3) Sling TV — $20
4) PlayStation Vue — $40
5) YouTube TV — $35
6)
Verizon — TBD
7)
Charter — $20
8) CenturyLink — $15

Details for Charter plan:
1)
Sports is a $12/month add-on
2) Initially available only in the Charter cable footprint

Details for CenturyLink plan:
1) Available nationwide
2) Roku, iOS and Android compatible

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.