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Audience Builder

Finding and reaching your target audience just got even simpler.

Build With Industry-Leading Sources

Get all the benefits with none of the costs.

Choose from over 60,000 audience segments sourced from a comprehensive list of the industry’s top data partners. We have aggregated and organized it so you can jump right in with no setup required.

Precision Targeting For Any Audience

Build your audience from the ground up.

Reach only the consumers that you need. Easily drag and drop audience segments to include or exclude attributes to create your custom audiences. Create unlimited combinations with granular boolean logic combinations. 

Audience Intelligence Made Easy

Understand your audience before the campaign starts.

View the critical metrics for any audience, by channel, by market, before you even build your media plan. Understand key data points ranging from audience count to video consumption data and screen preference index scores.

Features

 

Visualize Reach By Local Market

Analyze local audience data across all media markets and get specific by sorting audiences by geography and demographics.

Supercharge Your Search

Easily explore thousands of audience segments through keyword searches.

Utilize Commonly Used Segments

See common audience segment recommendations to speed up your selection process.

Next Level Report Generation

Generate custom audience analysis reports with percent-reachable and percent-of-total audience metrics, by channel, at the hyper-local level.

Data How You Want to See It

Break down your audience analysis data even further with geo segments or audience segments by selecting the crosstab rows and columns.

Features

Visualize Reach By Local Market

Analyze local audience data across all media markets and get specific by sorting audiences by geography and demographics.

Supercharge Your Search

Easily explore thousands of audience segments through keyword searches.

Utilize Commonly Used Segments

See common audience segment recommendations to speed up your selection process.

Next Level Report Generation

Generate custom audience analysis reports with percent-reachable and percent-of-total audience metrics, by channel, at the hyper-local level.

Data How You Want to See It

Break down your audience analysis data even further with geo segments or audience segments by selecting the crosstab rows and columns.

Reach your desired audience across all screens, at the best rates, with the least waste.

Let us show you how

Get Started