Cross Screen Media’s 2020 Political Spending Projections report was featured in a recent Campaigns & Elections article. Read the full article here.
“Advertising Analytics and Cross Screen Media recently added $700,000 to their 2020 ad spending projection, raising it to $6.7 billion. Digital will account for $1.8 billion of that spend with the rest going to ‘traditional’ media including broadcast television, radio and cable.”
