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State of the Screens

Cheddar, The “Post-Cable Network,” Is Coming To Cable TV

By April 19, 2018No Comments

Cheddar is a streaming based financial news network recently valued at $83m.

You can watch it on platforms such as Facebook, Twitter and Cheddar.com.

Fusion is a cable network (pay TV) carried by such carriers as Dish, DirecTV and Verizon FIOS.

Fusion will start airing content from Cheddar from 11 a.m. to 1 p.m.daily.

Smart — This opens up 60m homes that carry Fusion to Cheddars content.

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.