wm

WarnerMedia touts Xandr integration, readying ad-supported streaming service

WarnerMedia released more details around its upcoming streaming service during their upfront presentation.

Key dates for WarnerMedia streaming service:
1)
Beta launch — 2019-Q4
2)
Full launch — 2020-Q1

Xandr was front and center at WarnerMedia’s upfront presentation and made news by announcing their video ad platform called Community.

Community media partners at launch include:
1) CNN
2) TNT
3) TBS
4) truTV
5) B/R Live
6) Otter Media
7) Warner Bros.
8) Vice
9) Hearst Magazines
10) Newsy
11) Philo
12) Tubi
13) XUMO

Video: Xandr Media Finds More Buyers Leveraging Addressable TV for Reach and Frequency

More #1: WarnerMedia to Put Some Shows on Streaming Service First

More #2: AT&T to Madison Avenue: Time to Hang Up on TV Networks

More #3: Will ‘Game of Thrones’ Get a Spinoff on WarnerMedia’s Streaming Service?

READ NEXT

Want the latest insights from around the video advertising industry?
Subscribe to our State of the Screens Newsletter.

logo

Thank you

We have received your message and will be in touch shortly.

logo

Contact Us