teens

Teens, Social Media & Technology 2018

Big question: What can we learn about the next generation of consumers from today’s teens? Below are a few findings from a recent Pew study.

95% have access to a smartphone!

% of teens online “almost constantly:
1) 2014–15–24%
2) 2018–45%

View of social media’s effect on teens:
1) Mostly positive — 31%
2) Mostly negative — 24%

READ NEXT

Want the latest insights from around the video advertising industry?
Subscribe to our State of the Screens Newsletter.

logo

Thank you

We have received your message and will be in touch shortly.

logo

Contact Us