Nielsen Total Audience Report for 2018-Q2
December 18, 2018 10:35 pm Leave your thoughtsAverage time spent w/ media in Q2:
1) 2018-Q2–10h 24m
2) 2018-Q1–11h 6m
3) 2017-Q4–10h 47m
4) 2017-Q3–10h 30m
Tag Archive: Social Media
YouTube’s new ad product makes the case for vertical video
September 26, 2018 1:02 am Leave your thoughtsYouTube has joined the vertical video ad battle with groups such as Facebook, Instagram, Spotify, and Snapchat.
Snapchat pioneered the format back in 2014.
Facebook Watch video service launches worldwide
September 11, 2018 6:20 pm Leave your thoughts…
With IGTV, Instagram is betting that people want longer vertical videos
July 3, 2018 1:19 am Leave your thoughtsBig news: Instagram is launching a standalone video app that will allow creators to distribute long-form videos on the platform.
Video lengths on Instagram:
1) Old limit — 60s (15s for stories)
2) New limit — 60m
3) Ideal size — 10m
Declining share of Americans would find it very hard to give up TV
May 15, 2018 7:46 pm Leave your thoughts% of Americans who say it would be “very hard” to give up the following according to Pew:
1) Cellphone — 52%
2) Internet — 50%
3) Television — 31%
4) Social media — 14%
Twitter Announces 16 New Livestreaming Partners at Its First NewFronts Presentation
March 22, 2018 4:32 pm Leave your thoughtsThe plan is to stream live content 24/7.
More content. Twitter grew the total hours of content by 60% between Q4 and Q1.
