March 22, 2018 4:21 pm
Skinny bundles are the rage. One way to look at this is that 5 new national cable providers have launched in the past 2 years with a starting price under$40 compared to an average cable bill of $103.
March 22, 2018 4:18 pm
Basic package cost by streaming cable provider:
Hulu Live — $40
DirecTV Now — $35
Sling TV — $20
PlayStation Vue — $40
YouTube TV — $35
NBCUniversal signs deal with TV affiliates for streaming, TV Everywhere distribution
March 22, 2018 4:15 pm
The good news. NBCU is setting a common financial framework so that each broadcast group can easily roll their content into current/future streaming services.
Chart — I posted this on Twitter which shows the pricing difference between the average cable bundle ($103) and the proposed non-sports bundle ($20).
March 22, 2018 4:12 pm
Chart — I posted this on Twitter which shows the amount each network pays per year to air various NFL games.
March 22, 2018 4:09 pm
1.9m dropped pay TV in 2016. This trend is accelerating both in terms of raw number (1.1m in 2015) and as a percentage of total subscribers (2% in 2016 vs. 1% in 2015).
March 22, 2018 3:32 pm
The good news. Streaming services (Hulu, etc.) added 900k subscribers in 2016.
Will HBO see a drop in streaming subscribers now that Game of Thrones is done until at least the end of 2018?
March 20, 2018 4:38 pm
Quote from Glenn Hower — Senior Analyst @ Parks Associates.
“The churn numbers tend to be pretty high, indicating there are a substantial number of consumers subscribing to a service for a short time and then bailing out,”
The Mayweather-McGregor fight was another event that broke through the clutter with an estimated 500k+ U.S. households shelling out $100/each to view the match live.
Other key pay-per-view numbers:
1) $500m from U.S.
2) $200m from outside U.S.
3) $700m in Total