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State of the Screens

‘Rockonomics’ Review: Making Money in the Music Biz

By July 11, 2019No Comments

On-demand audio streams according to Nielsen (YoY growth):
1) 
2018 – 261.0B
2) 
2019 – 333.5B (↑ 28%)

Total album sales (YoY growth):
1) 
2018 – 63.6M
2) 
2019 – 51.6M (↓ 19%)

Share of album sales (% of total):
1) 
CD – 24.8M (48%)
2) Digital – 19.1M (37%)
3) Vinyl – 7.7M (15%)

Top 5 artists by total streams:
1) 
Drake – 2.7B
2) 
Ariana Grande – 2.6B
3) 
Post Malone – 2.4B
4) 
Billie Eilish – 2.2B
5) 
Juice WRLD – 1.9B

Apple Music subscribers (YoY growth):
1) May 2018 – 50M
2) 
June 2019 – 60M (↑ 20%)

Total paying subscribers:
1) Spotify – 100M
2)
 Apple Music – 60M

Video: The growth of Apple Music

FYI: If you are over 40 30, then check out TikTok.

More #1: Taylor Swift’s Feud With Scooter Braun Spotlights Musicians’ Struggles to Own Their Work

More #2: Memes Are the New Pop Stars: How TikTok Became the Future of the Music Industry

More #3: A Farewell for iTunes

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.

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