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In the Press: A Media Planner’s Guide to the 2020 Political Year

By January 1, 2020November 15th, 2021No Comments

Cross Screen Media’s 2020 Political Spending Projections report was featured in a recent Barbershop Marketing and Promotions article. Read the full article here.


“Kantar Media and a study by Advertising Analytics in conjunction with Cross Screen Media are predicting that 2020 will see a record breaking $6B spent on political advertising. While different media groups break down individual channel projections differently, there is no doubt that national and local advertising plans will be affected.”