StrangerThings

Netflix Subscribers Fall Slightly Short of Expectations

I’m Netflix subscriber growth in 2019-Q3:
1) Projected – 7.0M
2) 
Actual – 6.8M

Netflix subscribers (% of total):
1) International – 97.7M (62%)
2) Domestic – 60.6M (38%)
3) Total – 158.3M

Netflix subscriber growth in 2019-Q3 (% of total):
1) International – 6.3M (92%)
2) Domestic – 517K (8%)
3) Total – 6.8M

Netflix subscribers by quarter (YoY growth):
1) 2015-Q1 – 69.2M
2) 
2016-Q1 – 86.7M (↑ 25%)
3) 2017-Q1 – 104.M (↑ 20%)
4) 2018-Q1 – 130.4M (↑ 25%)
5) 2019-Q1 – 158.3M (↑ 21%)

Video: Netflix needs more targeted content strategy to compete: Axios’ Sara Fischer

More: Why Netflix isn’t worried about the streaming wars

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