Facebook is offering content creators up to $3m per episode for full-length original content.
Creators of short form content (❤0 minutes) are getting revenue guarantees of $5–20k per episode.
The target age demo is 13–34 with a specific focus on 17–30.
Facebook is also talking to traditional networks about purchasing the rights to shows that were recently canceled such as Viacom’s Loosely Exactly Nicole.
Peak TV? How much can the supply of original scripted shows (455 series in 2016) grow before ratings really start to tank?
Previously on SOTS. The Peak TV Bubble Hasn’t Burst, But It’s Leaking
Facebook is also making sports rights a top priority as evidenced by their recent deal to air Champions League Soccer with Fox.