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Will Many Saints of Newark Drive Many More Subscribers?

By October 7, 2021October 11th, 2021No Comments

Big news: The much-anticipated prequel movie to The Sopranos is out in theaters and on HBO Max.

Flashback: HBO Max Puts “Home Box Office” To The Test

Why this matters: Michael Gandolfini, son of James Gandolfini (original Tony Soprano), will be playing a younger Tony Soprano. James Gandolfini died of a heart attack in 2013 when Michael was 14 years old.

Video #1: The Many Saints of Newark – Official Trailer

Key details for The Sopranos:
1) Premiered in 1999
2) 6 seasons
3) 86 episodes

Average viewership (YoY growth) for The Sopranos according to Nielsen:
1) S1 – 3.5M
2) S2 – 6.6M (↑ 91%)
3) S3 – 8.9M (↑ 34%)
4) S4 – 11.1M (↑ 24%)
5) S5 – 9.8M (↓ 11%)
6) S6 (part 1) – 8.6M (↓ 12%)
7) S6 (part 2) – 8.2M (↓ 4%)

Interesting: The New York Times takes a deep dive into what David Chase saw in 1990s America that seems so prescient today.

Fun: The Ringer ranks all 86 episodes.  Spoiler alert: Long Term Parking is #1 (and for good reason).

Video #2: ‘Many Saints of Newark’ Director Gives His Opinion on ‘The Sopranos’ Final Scene

More: How Do You Follow The Sopranos?

Michael Beach

Michael Beach

Michael Beach is the Chief Executive Officer of Cross Screen Media, a media analytics and software company that enables marketers to plan, activate, and measure CTV and linear TV at the local level. Michael is also the founder and editor of State of the Screens, a weekly newsletter focused on video advertising that is a must-read for thought leaders in the advertising industry. He has appeared in such publications as PBS Frontline, The Wall Street Journal, The New York Times, Axios, CNBC and Bloomberg, and on NPR’s Planet Money podcast.

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