Yikes! The average American adult will spend $81.17 shopping for the Super Bowl.

Breakdown by type of plans (# of adults):
1) Host a party — 18% (45M)
2) Attend a party — 28% (69M)
3) Watch at a bar — 5% (11M)

Yikes! The average American adult will spend $81.17 shopping for the Super Bowl.
Breakdown by type of plans (# of adults):
1) Host a party — 18% (45M)
2) Attend a party — 28% (69M)
3) Watch at a bar — 5% (11M)
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Brands are paying $5M to NBC to air a spot, but the production can cost up to an additional $5M.
The most creative minds in advertising are thinking up ideas for ads, but it will be tough to surpass the best ad of all time compliments of E*Trade!
michaelbeach
on
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